Telefonica Movistar moving in with SMS 2.0 in Latin America
A little more than a year ago, Telefonica Moviles Spain and Colibria announced the launch of SMS 2.0 (source Colibira Press release , Nov 2006). Earlier this year, both parties announced interconnectivity with Vodafone’s Messenger (source Colibria Press release , Feb 2007). Telefonica has been working hard this year to bring the same service to Latin America. This should be an interesting move, given the difficulties IM/Presence vendors like Colibria and Oz have had introducing a Portal IM gateway service in Latin America. SMS 2.0 is much more than an upgrade to an SMS platform/service, it is actually a repackaging of what we know as Operator IM. The new 'feature' of this service allows seamless communication with subscribers that do not have the service (SMS 2.0 is a presence application), and they can exchange SMS messages that will be received by the other subscribers through the SMS 2.0 application. While SMS 2.0 can be expected initially to have a limited scope (it require...